LUŠTICA BAY: Montenegro’s First Golf Villas Swing Into Life
Miodrag Spahić - Jul 28, 2025
“If I had to have a villa on any golf course, this would be my place.”
Those are the words of golf legend Gary Player, and the place is Luštica Bay – a year-round waterfront town that’s quickly established itself as one of Montenegro’s most coveted addresses. Along a stretch affectionately dubbed the Adriatic Riviera, the town covers 690 hectares – four times the footprint of Monaco – and dedicates 90% of its land to unspoiled landscapes. Perhaps this is why life here is characterised by a gentler rhythm than in other so-called luxury destinations, and it’s into this unique spirit that the new golf villas in The Peaks neighbourhood emerge.
As part of Luštica Bay’s third and most exclusive neighbourhood The Peaks, these villas offer an elevated sanctuary while still remaining connected to the lively Marina Village and Centrale’s growing urban piazza complete with essential amenities. The architecture blends modern Mediterranean design with the region’s natural beauty, with every detail conceived to seamlessly extend one’s villa into the natural surroundings.
Beyond this inherent design appeal, these residences present a compelling investment proposition. Luštica Bay’s annual property value growth averages 13% year-on-year, and this is before the full roll-out of the Gary Player golf course which the villas overlook. As international recognition grows, The Peaks’ villas are exceptionally positioned for significant capital appreciation within the Adriatic’s most promising new locale.
Rooted in Nature, Designed for Life
Gently carved into the rugged topography of the natural landscape, and hugging a highly anticipated 18-hole golf course, The Peaks’ villas are designed by internationally acclaimed architects Block 722 and local firm NRA Atelier.
An organic aesthetic honours authentic Mediterranean traditions, utilising locally sourced stone and warm woods that reflect the destination’s innate colours and textures. This is architecture built with permanence and regional identity in mind. Every detail, from the rough-hewn stone facades to the terracotta roofs and timber accents, reinforces a visible continuity rooted in Montenegro’s DNA.
Spanning from 275 m² to 486 m², the villas are tailored for both lavish entertaining and peaceful reflection. Double-height living areas and master suites – complete with walk-in wardrobes and spacious bathrooms featuring freestanding bathtubs – serve as private enclaves; bi-folding doors create a fluid transition from sun-soaked spaces to private terraces where infinity pools shimmer under the Montenegrin sun; and outdoor kitchens and al fresco dining areas are natural settings for gatherings that stretch into the evening, enveloped by the intoxicating scents of lavender and lime.
A Green & Blue Masterpiece
Anchoring The Peaks is a magnificent 18-hole, par 72, Gary Player-designed golf course that stretches across 86 hectares. With elevations ranging from 130 to 310 metres, each swing is framed by breathtaking vistas of the Adriatic and the majestic UNESCO World Heritage Boka Bay. In the words of Player: “When you’ve designed around 130 golf courses on five different continents, you see a lot of wonderful views. I’ve really never seen a more beautiful place to build a golf course than this.”
But golf adventures are just one element of life at The Peaks. Beyond the greens, a vibrant world of coastal leisure unfolds, centred around the popular marina and its collection of shops, aperitivo spots, restaurants, yachting facilities, and direct access to the Adriatic’s dramatic shoreline. Impossibly clear waters, five pristine beaches, and two sea lounges invite a daily ritual of sun, while a range of activities, events and experiences cater to all ages and passions. From padel courts to paddleboarding, scenic hikes to engaging kids’ clubs, and magic shows to operatic showcases, every desire is met with an understated ease.
A Prudent Investment in a Promising Market
Now emerging on the global stage, Montenegro is an early entry point into a luxury market poised for substantial growth. Luštica Bay, already home to a cosmopolitan community of over 700 families from more than 50 countries, boasts a stable and consistent annual property value growth that is outperforming many established Mediterranean destinations. Within this promising landscape, The Peaks stands out with its strategic location, world-class facilities, and unwavering commitment to sustainability. As the Gary Player golf course opens in phases, a notable increase in capital value is expected, further solidifying Luštica Bay’s position as one of the Adriatic’s most promising investment opportunities.
Financial flexibility is a cornerstone of The Peaks offering, with villas starting from €785,000. Buyers can secure a home with just a 20% down payment and benefit from 0% interest on flexible payment plans extending up to two years post-delivery. This innovative approach allows new owners the unique advantage of moving in during the payment period, and even generating rental income through Luštica Bay’s professional Property Rental Service.
A Model for Prime Coastal Living
To date, more than €575 million has been invested into a hotel, marina, residential zones, and recreational, commercial, and infrastructure facilities. The total investment is projected to reach €1.6 billion by 2033, making Luštica Bay the largest greenfield investment in Montenegro and one of the most significant in South-East Europe. At that stage, it will be home to more than 6,000 residents in over 3,000 apartments and 300 luxury sea-view villas, and to seven hotels, including the renowned The Chedi Luštica Bay.
With the destination’s green and blue signature, golf course, five beaches, vibrant events calendar and premium amenities, Luštica Bay is already a dynamic Mediterranean destination well beyond its years. Whether arriving by yacht or utilising the nearby Tivat Airport just 15 minutes away, its appeal lies in its inherent balance: a harmony between nature and design, simplicity and sophistication. There is no manufactured glamour or mimicry. Just a town with its own distinctive identity, where life unfolds at an unhurried pace, and the backdrop is tacitly unforgettable.
Indeed, as Montenegro rises on the radar of international travellers and homeowners, The Peaks at Luštica Bay presents a profound invitation to live deliberately. Surrounded by beauty, meaning, and the quiet luxury of belonging.
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